be@me · Affordable Smiles · 2025
be@me performance ads
Two years of always-on performance creative for be@me across five markets: clear-aligner and implant offers, education, launches and promos, in Cantonese, Mandarin and English.
- Role
- Creative lead, design, motion
- Made
- Video ads (9:16 and 16:9) · Promo statics · HK · SG · AU · SZ · TW
- 5markets
- 2024–26always on
Brief
Keep a clear-aligner brand selling in five markets every week, each with its own language, prices and rules.
Approach
One visual system (be@me green, product renders, real people) flexed per market, with offers up front and a steady split between promo, education and proof.
Outcome
Hundreds of ads a year; the strongest are below.
01
Promos
Offer-led statics for Hong Kong and Singapore.
- 01HK · Double 11, iPhone Duo
- 02HK · 5 years free
- 03SG · 11.11
- 04HK · Hidden braces
02
Brand and launch
Market entries and brand moments.
- 01SG · Hello, Singapore
- 02SG · From $1,880
- 03SG · Aligners
- 04SZ · Cross-border